During my time at GourmetGiftBaskets.com, the company began private labeling food items — cookies, crackers, peanuts, snack mixes, chocolates, etc. I wrote the copy for the packaging and even styled some of the food for photographs, like the peanuts on the box below.
KingOfPOP.com, a GourmetGiftBaskets.com company, also began selling their gourmet popcorn in stores. Retail packaging was created for them and my descriptions were featured on the packaging.
Popcorn description on retail packaging
Popcorn description for Halloween packaging
Popcorn description on retail packaging
Popcorn description on Easter retail packaging
Front of Easter popcorn packaging
